We have since the company started in 1973. We learn by doing. We understand what our customers need because we're out there doing what they do, using the same lights in the same ways. We go through firefighters' training. We take courses in low-light shooting. We're hunters, fishermen, outdoor and sports enthusiasts. We believe it's our hands-on, real-world experience that leads to new ideas and innovations that set Streamlight apart. Who knows what we'll come up with next?