



Nurturing Healthy Imaginations
Our toys, crafts, and games are designed to ignite imagination and a sense of wonder in all children.
Choosing the Best Toys
Increasingly, doctors and child development experts around the world are recognising the value of hands-on, imaginative play.
Research shows play promotes self-confidence, social and cognitive skills, resilience, and more.
And it is these skills that are crucial building blocks for success and personal fulfilment in adulthood.
Fun Features
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Paper Roll HolderThe built-in wooden paper roll holder with a paper guide and tear bar accommodates 30 cm paper rolls. A 15 metre roll is included. |
Letter & Number MagnetsIncludes 36 letter and number magnets! |
Marker, Chalk & EraserEasel comes with a dry-erase marker, 5 colour chalk sticks, and a felt eraser. |


Countless Ways To Play
Our toys are launch pads, igniting imagination and wonder, and inspiring children to come up with countless ways to play! A toy mop becomes a guitar. Blocks become buildings. Because kids who can imagine the possibilities become grown-ups who can make their dreams a reality!
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Our StoryMelissa and Doug are real people (and parents of six) who are passionate about the power of play! |
Our MissionTo ignite imagination and wonder so children discover themselves, their passions, and their purpose. |
Our ToysMade with quality and care, our toys inspire a world of discovery and hands-on learning. |
Our PromiseThe Melissa & Doug signature on every product is our commitment to the highest standards. |
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All of our toys are rigorously tested to meet the highest standards. Its playful products have received hundreds of awards, including the 2018 Good Housekeeping Best Toy Award. |
Recognised as the parent-recommended brand for creativity and learning in the U.S., Melissa & Doug is loved in more than 130 countries. |
It all started with a girl, a boy, and a dream to create meaningful products that would inspire kids to discover themselves, their passions, and their purpose. |
No screens, no apps, just good wholesome toys for kids of all ages. Every one of our 2,000+ toys is designed to engage kids in the joy of imaginative, hands-on play. |
Product information |
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