Name: Advertising Campaign Strategy: A Guide to Marketing Communication Plans
SKU: CENGAGELEARNING-43171-303082
Availability: InStock

Advertising Campaign Strategy: A Guide to Marketing Communication Plans

$119.62

How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS. Inside you’ll see step-by-step how to take a great idea through the complete advertising process. And because it’s focused on campaigns, ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS is loaded with the tips you’ll need to succeed in the class now and get your project chosen in the future.

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PartNumber	43171-303082	Manufacturer	Cengage Learning
Brand	Cengage Learning	Author	Parente, Donald
Author	Strausbaugh-Hutchinson, Kirsten	Item Weight	1.20 Pounds
ItemDimensions	6.5 x 0.75 x 9.25Inches	NumberOfItems	1
binding	Paperback	Amazon Category	Books » Specialty Stores » Textbook Rental ASINs
Amazon Category	Books » Business & Money » Marketing & Sales » Advertising	Amazon Category	Books » Business & Money » Marketing & Sales » Marketing
Amazon Category	Books » Self Service » Special Features Stores » Popover Test	Amazon Category	Books » Specialty Boutique » Textbooks » Business & Finance » Business Marketing
ISBN	1133434800	EAN	9781133434801

Weight	1.20 lbs

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Advertising Campaign Strategy: A Guide to Marketing Communication Plans

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